Category Archives: Stories

How Stuart Scott Impacted My Life

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He will never know it, and I hate to say his passing triggered the actions I took to write this, but it is the truth.

I spent the better part of Sunday, January 4 with my wife in complete admiration of a man I never met and only knew through watching him host “The Big Show” on television.  To say I was a SportsCenter junkie growing up would be like saying Michael Jordan was a little competitive.  I bet I didn’t miss a night or morning of SportsCenter for 10 years growing up.  Because of this feeling of attachment, I was emotional.  Emotional for his daughters, for his battle, and for his spirit to live on.

If you watched 10 minutes of ESPN’s wonderful coverage surrounding Stuart’s life and fight with cancer, you learned a couple key things.  First off, people loved him.  They really, really, loved him because he did him so damn well.  He owned who he was and wasn’t afraid to wear it every day.  That isn’t the immediate focus of this post, but it is certainly one we can all learn from.

You be you.

I watched a segment this morning (January 5) on the Dan Patrick Show where SVP (Scott Van Pelt) and Dan were reflecting on the life and career of their dear friend.  Each spoke in immense admiration of Stuart and maybe even shared a laugh at Stu’s expense.  The point was, they were saying things they’d known for a very long time, but they felt obligated (my words not theirs) to say them now because that’s what you do when people pass on.  You remember and you reflect.  It didn’t change their feelings of Stuart for the last 10 years, but now because he’s gone, it all comes pouring out.

What happened next was one of the most fulfilling things I’d done in a long time.

Why wait?

I grabbed my laptop and decided I was going to let my nearest and dearest friends know how I really felt about them.  These people are extraordinary and they needed to know it today.  I won’t disclose the words said or the people who it was addressed to.  Those things are for me and my comrades.  But I can promise you one thing…

I hope it made them feel as great as it made me feel to write it.

I’m not sure how often I’m going to do this at this scale, but I’m going to make a very concerted effort to ensure people understand how much I care about them and what they mean to me and our family (my wife and son).  We’ve all seen how life can change in an instant.  Although we all hope and pray it never happens, it inevitably does.  Life changes, and we’re left in the wake of something forever missing.  Words left unsaid feel like a burden because they never meet the flesh of the person they were meant for.

ACTION ITEM: Please don’t wait.  Write something today.  It doesn’t have to be a lot, you just have to mean it.

“You beat cancer by how you live, why you live, and in the manner in which you live”

~ Rest in peace Stu.  Booyah!

What I Learned the Week I Unplugged

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About two weeks ago, I took a different direction in my professional life and resigned from the job I’d dedicated my entire adult career (10+ years) to. It was an extremely tough decision, but one I felt I needed to make in order to stay vigilant in pursuing my dreams and goals.

Although this is another subject for another time (or post), what resulted from this action was really eye opening and life altering.  I turned in my computer and phone and suddenly lost touch with the world, or did I?

I was trapped and didn’t know it.

My day revolved around these two devices.  Phone calls, tweets, texts, Facebook messages, emails, emails, and more worthless emails filled my day from the early morning hours until hitting the pillow at night.  I didn’t realize how disastrous this was until I literally couldn’t do it anymore.  I needed to dry out from technology.

It was exactly the therapy I needed.  I was addicted.

Maybe I’m still addicted, but I can see it more clearly now.  Ironically enough, I was reading a book a week or two ago discussing the topic of boredom.  The author described in great detail how people today (mainly younger adults and children) have no concept of boredom because they just plug into another device just when the B-word sets in.  This rampant activity causes our brains to operate on overdrive 95% of the time and provides little to no rest.  We need rest.

It doesn’t shock me one bit to see the #1 growing diagnosis among strung out teens and young adults is anxiety.  We can’t let go of technology until we’re forced to for FOMO (Fear Of Missing Out).

Well I missed out.  I missed out on 10 days of…

NOTHING.  I didn’t miss a damn thing, and I’m a better person for it.  If people needed to get a hold of me, they texted my wife.  How cool is that?  They actually couldn’t get a hold of me.  Sad news is, I’m back now with a phone and a computer, but I’ve got to tell you what I’ve learned in the process.

  1. I’m not that important.  Yes, I technically don’t have a job at this very moment, so I don’t have those responsibilities, but life went on for everyone else.
  2. Silence is beautiful.  I was trying to remember the last time I just sat and thought.  It’s been too long.  Can you tell me the last time you spent 30 minutes in silence just thinking?
  3. I was neglecting myself.  I was able to catch up on reading I wanted to tackle, blog posts I wanted to write, and knocking down jump shots in the gym (basketball was always my sanctuary growing up).
  4. Anxiety was running my life.  Not from a clinical standpoint, but I was always on alert for the next thing: text, email, phone call, etc. that needed to be responded to.  Ready, ready, ready, and…exhausted.
  5. I’m in control.  The last couple weeks I’ve had entire days to myself.  I made the decisions on what to read, when to exercise, and yes, when I wanted to take a nap (although my wife says I should’ve done more of this). It’s always been my schedule.  I just let others dictate it.
  6. Scheduled downtime.  Now that I’m a recovering information junkie, I’m learning to schedule my downtime.  I’m working on not jumping right into technology in the morning and taking breaks throughout the day to recharge (albeit briefly), so I can be the best version of myself.

ACTION ITEM: I was so excited to share this with the tribe.  I really hope you can take a few days, maybe even a week away from everything.  Some say, that’s why God made Mexico, but I’d like to see you do it while at home and take the challenge head on.  I bet you will find a little more of yourself in the process.

Lastly, it would provide me a great deal of pleasure if you would comment on your experiences below.  This is only my opinion, and I’m sure there are tremendous amounts of knowledge to be shared from the community of readers out there.

Thank you,
Zac

The WHY Behind A Keen Mind

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I started this blog 10 months ago for a reason.

Do you know what this reason is?

Start With Why

I just finished reading a great book as part of a mastermind group.  The book is Start with Why: How Great Leaders Inspire Everyone to Take Action. This book, by Simon Sinek, outlines the very simple, yet difficult statement, “People don’t buy what they do, they buy why you do it.”  The illustration above is a simple outline of this principle.  A principle he calls, “The Golden Circle.”  It is a principle I’ll never forget.

If you’re a subscriber, I hope you find my “WHY” in line with my content.  If you’re new to A KEEN MIND, welcome!  Here is what’s in store for you when you subscribe.

Why: I believe in strategies helping people to establish a positive mindset and more achievement in their lives.  Whether the goal happens to be: a raise, a promotion, a calmer more centered mind, or more security with their bank account.  I believe in the continued pursuit of achievement and learning and will share my journey with my tribe.

How: I will consistently deliver content, not withholding my own faults and challenges with my readers.  I will share openly and honestly my strategies to create trust in the tribe, in hopes the tribe will grow and share on its own.

What: My content will start as a blog.  In the future, I do not know where it will go, but it will always be grounded in serving my WHY.

My starting goal was simple.  Help one person achieve their pursuit.

ONE PERSON.  I thrive in hearing about a reader that gets what they were looking for (I save every email).  I love hearing about the content I’m sharing.  How it changed the way the reader or others around them think and feel.

I accomplished my goal.  It’s time for a much bigger goal!

My New Goal: Help 10,000 people.

If you think I’m a little nuts, thank you!  I LOVE IT.  Better question is how the hell am I going to achieve this?  The answer is astonishingly simple.

One post at a time.

It only takes one well written strategy, posted here, shared by one of you, to catch fire and change hundreds of lives.  The tribe will grow, and I will continue to focus on my WHY!

ACTION ITEM: I’ve got to write my next post!

244 Likes Later

Landon Ray Keeney

Landon Ray Keeney

On July 30, 2014, my wife and I welcomed Landon Ray Keeney to the world.  A magical moment we will never forget.

About a day later, we let the world know by introducing him on Facebook (is there any other way?).  One day and 244 “Likes” later, we were just as happy before we made the announcement as we were after.  The only thing that really changed were the number of people happy for us.

What does this say about us as a society?  I can tell you what I think it means to me.

Social is a vehicle, not a value.

We live in a wonderful era of communication where we can instantly connect with thousands of people across the world and give them a “status update” on our lives.  But do you really need everyone else’s approval on your life?

I really hope not.

The response of 244 “Likes” will not define my relationship with my new son or our happiness as a family.  What social did do was open up hundreds of wonderful communication opportunities with our closest friends and family to talk about this newest miracle.

ACTION ITEM: Please see social media as a communication tool, and not a scoreboard driving you toward unhappiness or an unfulfilled life.  There is far too much to be thankful for!

Five Lessons from Mr. Keeney on Father’s Day

FIve Lessons on Father's Day

I couldn’t pass up the opportunity to share with all of my readers five key lessons my Dad taught me, especially on Father’s Day.  The list below contains life lessons and I’ll never forget them as long as I live.

Furthermore, now that I’m an expecting father of another Keeney boy, I hope to pass them on with the dignity knowing they came from my Dad.

For those of you who don’t know or haven’t met my Dad, here is a picture of the two of us goofing off nearly five years ago on Beth and I’s wedding day.

Beth and Zac's Wedding Day

Bernie Keeney & Zac Keeney 2009

As promised here is the list.

Five Valuable Lessons from Bernie Keeney:

  1. Hard Work –  I must start with this quote from Thomas Edison, “Opportunity is missed by most people because it is dressed in overalls and looks like work.”  My Dad’s life is a living example of hard work.  Obviously I wasn’t around, but I know he didn’t grow up anywhere near the standard of living he provided to my sister and I.  He got where he did because of a tremendous amount of hard work and discipline.  Nothing was handed to him, and I’ll tell you he wouldn’t want it if you did.  Today, many look for the easy way out.  My Dad will tell you there is no such thing and to stop complaining.  The same effort refocused would yield the results. 
  2. Coachable – My Dad taught me at a young age the need to be coachable.  He continued to remind me of this through my adolescent years and hundreds of athletic events.  I think it’s a great lesson, especially for younger leaders as there is so much to learn from so many.  You have to be willing to listen, especially when the feedback is something you don’t want to hear. 
  3. Lifelong Learner – If you’ve ever heard me talk about my Dad, I’ll say he’s a better version of Bob Villa, a true Mr. Fix It.  The only way you get to be this skilled at so many crafts is to have an appetite for learning.  He continues to learn even more now in his retirement.  Every day is a new adventure, a new story to be told, or new challenge.  He’s never backed down from a challenge and is one of the smartest guys I know.  
  4. Tough & Fair – My Dad spent his career (30+ years) as an educator.  He had thousands of students, but there were two he looked after more than most, my sister and I.  With each of us he was equally tough and fair.  If we screwed up or were out of line, he was always fair with our punishment.  We always knew where we stood with our Dad and I can only hope to be the same with my son.
  5. Supportive – No matter the need, Dad has always been there to support.  If I need advice, help on a construction project, a trailer to haul something for a move, or any tool known to man, Dad will be there.  Most of the time it probably didn’t fit in his schedule, but that really didn’t come into his head.  He continues to be there for our growing family and I can’t wait to see what he’ll pass along to his grandson.

I’ll leave you with this.  I believe one of the primary jobs we have as Dads is to provide our kids with a better life than we had.  If I were the teacher and handing out a grade to my Dad, it would be an A+.

ACTION ITEM: If you haven’t already, tell your Dad “Happy Father’s Day”.  If you’re one of the many with their Dad looking down from above, do something to remember him today.

The Hardest Work You’ll Ever Do

I hate to gossip.  But, this one is juicy.

I’m about to tell you the inside scoop on the toughest working relationship I have and the painstaking work I’m enduring to make the best of it.  I promise not to name names, but you can start guessing if you know me that well.

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First, a little background on the relationship is appropriate. 

My challenge is pretty simple really.  However, it’s a relationship years in the making with both ups and downs.  Great successes and challenging failures have resulted from this individual.

I’m trying to make this person the best they can possibly be, but I don’t exactly know where that ceiling is.  I continue to challenge and push, but no two days are the same.  I struggle with what sometimes feels like two creatures wrapped in the same person on a different day.

Here are some of the other challenges I have with the individual:

  • Can sometimes lack focus and have too many things happening at once
  • Works too much from time to time
  • Is always looking for more
  • Has a hard time letting go and delegating
  • Will not accept mediocre
  • Can be selfish
  • Is a picky eater (ok that’s not a real gripe, but it is true)

So who is this person and how can I stand to keep him around?

 

Any guesses?

 

It’s me.  Zac Keeney.

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The hardest work I’ve encountered in my career is responsibility for my own path.  It continues to be the hardest work I’ll do because I’m not satisfied with where I am today and what the future might hold.

Please don’t misunderstand this for being ungrateful.  I’m extremely thankful for all the people I get a chance to share the day with.  But success today is far from final.

I will promise my readers this.  No one else is going to take responsibility for your career or your future.  It’s on you and those you surround yourself with.  You and I hold the keys.

That is exactly why this is the hardest work you’ll ever do.  There is no one else to blame for your results.  IT’S ALL ON YOU!  If it were easy, everyone would be doing it and it would become a mundane task lacking joy.

The books to read, people to meet, challenges to take head on, and the passion to continue growing.  It is the hardest work you’ll ever do and it won’t end.  It will also be the most fulfilling because YOU OWN IT!

Yes, you will have many people help you along the way.  No one truly does it all on their own.  Thank them.  Offer to help them and repay your success with an obligation to send them down a similar path.

If you’re anything like me, my strong personality pushes back from time to time and I need a wake-up call or a swift kick in the ass to continue.  Just don’t give up!

ACTION ITEM: If you can look in the mirror and say the work you’re doing on yourself is sufficient, I challenge you to look for more.  What more can you do to challenge yourself?  It wasn’t meant to be easy and the product (you) isn’t finished yet.

 

Life’s a %itch

That’s right folks.  Life’s a PITCH!

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Wait, not what you were expecting?  No time for negativity here.  In each of our lives, we’re going to rely on our PITCH to get things done and get what we want.  Everyone has something to sell, some are just more committed to it than others. Imagine what’s being sold right now, this very moment by various professions throughout the world:

  • The College Coach – Selling a top recruit on their school, their style, and the athlete’s eduction (maybe).
  • The Non-Profit – Leaders are out selling their ideas and asking for donations to make the world a better place.
  • The Teacher – Looking to get more resources for his/her classroom to enrich the learning experience for his/her students.
  • The Interviewee – At some point, you will be looking for that dream job.  The only way to get it is sell yourself against the steep competition.

And the list goes on…

Knowing this fact of life, I’ve provided a list of five elements that help me deliver a better pitch and get more of what I want.

  1. The Buyer’s Side – Here’s a simple statement.  Over 50% of presentations are lost immediately because there is no understanding of the buyer’s side of the proposal.  Where did I get that number?  If you only understand your half, you can’t possibly win the other 50%.  Get to know and understand your buyer’s thoughts, feelings and emotions.
  2. Rehearse – Over and over again.  A coach would never expect an athlete to perform at a high level with zero practice.  How do you expect your idea to be bought without rehearsing it?  Couple tips here.  Record it so you can play it back to yourself for feedback.   Secondly, practice it again.  You can only benefit from the repetition.
  3. Storytelling – If you’re following my work, you know my love affair with storytelling.  I believe the ability to tell a great story will separate the good from the great pitch.  This ties directly into the first point.  Understanding the pains and hardship of our buyer will help you draft the perfect story.
  4. Visuals – If at all possible, make the story easy to understand.  We’re blasted with more and more messages every day.  Our job is to make the story simple, easy to understand, and not require a semester’s worth of research to buy-in.  Visuals will help you accomplish this task.  Think of when you were a kid and participated in Show and Tell.  Doesn’t quite have the ring to it if there is nothing to show and we only TELL.
  5. ASK – Every pitch needs to come with an ask.  Selling yourself, a product, a service, or anything is only talking unless you ask the other side for commitment.  If you’re preparing to pitch, prepare to ask.

Use these tips to your benefit the next time you have something to pitch.  If these tips help you get more of what you want, it would mean a great deal to me if you’d share this post with others.

ACTION ITEM: Pitch, Pitch, Pitch, and PITCH your ideas!  No one ever won them all, but you’re guaranteed to fail if you never try.

4 Key Ingredients to Masters Magic

Hello friends.

It’s Masters week and I want to discuss my experience last year at Augusta National with you.   Below please find a video I did after returning back home.  You’ll also find four key ingredients I took away from this remarkable experience and how Augusta delivers the magic.

The Masters

The Masters

  1. Committed to the Cause – Every single person on the grounds at Augusta National is all-in on serving their patrons.  The moment I understood this was in the bathroom actually.  There may be more bathroom attendants in the restrooms than there are patrons.  Every single time a patron uses a bathroom stall or urinal they are cleaned before the next patron visits.  I never thought I’d write something remarkable about a restroom experience, but I stand corrected.
  2. Over Deliver – I’d heard the stories.  I’ve seen the faces of friends change upon hearing the words “Masters Tournament” when uttered in a conversation.  I’ve watched hundreds of hours television and studied hole by hole breakdowns on the web, but I wasn’t ready for the experience when it happened.  Everything I heard, or saw, or thought I would experience was BETTER.  The grass was greener, the hills were steeper, the greens were slicker, it was more energetic, and more beautiful than I imagined.
  3. Compassion – I spoke earlier about the bathroom attendants.  You won’t find a single worker or volunteer who isn’t excited to welcome you to the Masters.  My favorite memories exist of early mornings walking through the East Georgia fog and you’d hear it.  “WELCOME to the Masters,” an older gentleman would say greeting the patrons as they walked into Disney World for adults.  But the voice wasn’t just an older man who treasures the game of golf.  It was every single person on the grounds and every one of them was compassionate in their delivery of the magic.
  4. Attention to Detail – The closest word I can come to grips with to define the grounds at Augusta National is perfection.  Some say you can’t achieve perfection, but I can promise you this.  You can get damn close with a serious attention to detail in every element of your pursuit.  This level of commitment can be found everywhere you look and with every experience you have.

ACTION ITEM: The Masters opened my eyes to how truly great an experience can exist in today’s cluttered and cynical world.  Surround yourself with truly wonderful people with an equal or greater fire in their belly.  Unite in a purpose and let your passions pave the way.  The rest will be magical.

Hustle 2.0

Hustle.  What the heck is that?

An insanely popular word in business today, but not yet as overused as some other buzzwords.

I believe one individual is highly responsible for transforming this word from the sports world to the business universe.  That person is Gary Vaynerchuk.  Gary is a mentor of mine and yet we’ve never met (with the exception of him signing my copy of “Thank You Economy” while at a convention in Las Vegas).  I think he’s a pretty righteous dude.

Are you ready to HUSTLE?

Are you ready to HUSTLE?

If you don’t know Gary I’ve included a link here to a recent interview with Inc: How to be Mr. Hustle and Have a Life, Too.

Gary is a pretty famous cat, and frequently references the word “hustle” in his conversations with other entrepreneurs, business coaches, media outlets and his own company VaynerMedia.  What I think is seriously overlooked though is the definition of the word hustle and how it’s helped Gary amass a thriving company and extremely successful career in social media.

Lets entertain a couple definitions or uses for the word hustle.

1. Zac displayed great hustle by diving on the floor numerous times in tonights basketball game.  This instance of hustle defines another level of hard work.  Hustle = perspiration or effort.

2. Zac got hustled in a game of golf (happens from time to time).  This instance of hustle refers to me getting swindled.  Not a great feeling or association

So what is this “hustle” Gary talks about and how is it different from pouring sweat and pool tables?

I believe Gary uniquely defines his hustle by the level of engagement he’s willing to invest in himself and his company and the context it’s delivered in.  His hustle most definitely includes massive effort, but massive effort isn’t what defines his success.  Gary’s definition of hustle is in the micro conversations and hundreds of engagements he’s willing to support (every one of them with a purpose nonetheless).

The 2014 definition of Hustle 2.0 involves 50% effort and another 50% strategic execution.  Notice I said strategic execution and not planning.  Planning is great, but there are no results.  Execution is the down and dirty result.  Execute frequently with exceptional context and you’re on the Gary V track to HUSTLE 2.0.

ACTION ITEM: Hustle isn’t limited to only your effort in a given event or scenario.  It also has to do with your level of engagement.  Combine both ingredients to get a Gary V level of hustle happening in your life

We’re Waiting For You

I was listening to a podcast today by John Lee Dumas (Entrepreneur on Fire) and I heard something that sparked this post.  Coincidentally enough, I saw the following post from a friend on Instagram earlier this week and it couldn’t have been more perfect.  Here’s the post (thank you Maria)!

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The title of this post is, “We’re waiting for you.”  We’re waiting for you to take a chance and be the ENTIRE person you can be.  We’re waiting for you to take risks, challenge your thinking, and take the next step in your journey. 

The angst of the wait is simple.  Not one subscriber on this blog or relationship is going to tell you when you’re ready.  Nor will someone give you permission if that’s what you’re in search of.

It’s likely you’re ready to take the next step or make big moves, but you’re waiting for the horn to sound or flag to drop.

I hate to disappoint, but I’ve never seen the sign when it’s ok to start or embark on a new journey.  You just start.  There is no official starter with the gun shouting, “On your mark, set,…BANG!”

Every time you start, take another chance, or challenge conformity it gets a bit easier.  Soon, (as the image states it) “it becomes a habit.”  Habits are really hard to stop (I speak from experience).

What I will tell you is everyone around you is waiting for you to BE MORE.  They’re just not going to beat down your door and show you the path.  They’re just as human as you and I, and we’re working on our own journey.  Take responsibility for your future and give people the eye opening experience they’ve been waiting for.  Until then, we’re waiting for you.  We need you!

ACTION ITEM: In the near future choose the uncomfortable.  It will take work and it won’t be easy, but the accomplishment you’ll feel will release the endorphins needed to start your habit.  “A journey of a thousand miles begins with a single step” – Lao-tzu