Tag Archives: Tim Ferriss

Foundational Shifts: When Business Stops Being Linear

“Businessman pushing a boulder labeled ‘effort’ uphill while another stands on a lever facing a city skyline, symbolizing moving from hard work to leverage and systems.”

The last 60 days have stretched my thinking in ways I didn’t fully anticipate.

This week alone, I was on a call solutioning ideas with people in Colombia. I was resourcing scale options with someone in India. I was being trafficked—guided, supported, kept moving—by a virtual assistant in the Philippines. All of it happening while building out an e-commerce brand I can’t wait to share.

At first, it hit me as shocking.

Then I realized… it really shouldn’t be.

Years ago, Tim Ferriss talked about this in The 4-Hour Workweek—offshoring, leverage, designing life instead of reacting to it. Back then, it felt futuristic. Almost irresponsible.

Now? It’s normal. It’s table stakes.

The Epiphany: Linear Thinking Is the Ceiling

Friday morning I was speaking with an entrepreneur/founder who challenged me in a way I didn’t know I needed.

He wasn’t criticizing my work ethic.
He wasn’t questioning my ambition.

He was questioning my math.

Linear thinking had quietly become my limiter.

I was thinking:

  • More effort = more output
  • More hours = more progress
  • More control = more safety

But the world no longer rewards that model.

The shift is exponential:

  • Better systems beat harder work
  • Better leverage beats longer days
  • Better collaboration beats tighter grip

That conversation was an aha moment—almost an epiphany. The world didn’t slowly change. It fundamentally changed. And if we don’t see that, we’ll unknowingly fight yesterday’s battles with today’s tools.

Leaving a Chapter Isn’t Failure

I’m so genuinely grateful for the line of work I came from. It shaped me. It fed my family. It taught me discipline and opened my eyes to yet another door in the media ecosystem.

But I also felt… boxed in.

Not because it was wrong.
Not because anyone else was wrong.

I just felt held back and I couldn’t punch through without breaking myself.

Stepping into this new world feels different.

Limitless, honestly.

  • Production capabilities? Endless.
  • Creativity? Spiking.
  • Storytelling? Amplified.

And here’s the part that matters most to me: none of this requires abandoning who you are or what you believe.

In fact, the more scalable the world becomes, the more valuable a grounded narrative is. Your beliefs. Your faith. Your integrity. Your real story.

Bigger Thinking, Deeper Roots

As a creator, a builder, a husband, a father—I can’t afford to think linear anymore.

Not for ego.
Not for money alone.
But for impact.

The playing field is bigger now. The barriers are lower. The speed is faster. And the responsibility is heavier.

“Success leaves clues”, I repeat it often…and they are everywhere!!

We can provide more value to more people than ever before—but only if we let go of outdated frameworks that quietly keep us safe and small.

This is an exciting time.

A destabilizing time.
A stretching time.
A faith-testing time.

Hold on tight.

Not because it’s scary—but because if you’re paying attention, you’re about to see just how big the world really is.

The Most Important Question of Your Life

I came across this Mark Manson post from a link, shared by Tim Ferriss in his 2025 [Five-Bullet-Friday] recap. He stated he could read it once a week, every week, for the rest of his life and still find value every time.

That’s saying something.

Instead of waxing on and on about how I feel about it, I figured I’d just shared the wealth here.

https://markmanson.net/question – please read or listen 2x. It’s worth really absorbing the question asked.

PS – I really like the “Listen to this article” function and I’m considering building that in. I love the passive nature of learning while exercising, etc.

~Happy New Year to all my readers!

Retirement Is Dead: Why Time Affluence Is the New American Dream

Ever since I was 22, and started a “real job” the day after I graduated college, I was thinking about RETIREMENT.

I knew the time value of money was Uber-important, and the sooner I got $$ invested, and the longer it had to grow, the better my chances got of being a MILLIONAIRE!!! After all, who doesn’t want to be a millionaire? Sounds nice, but this actually isn’t the goal. The idea of being a millionaire is more about living a millionaire lifestyle than a number.

I started my journey simply with a 401K and an employer match and I think even had a Roth IRA on the side I was contributing $50/mo. to. I had very little real money, and zero wealth, but I was committed to the “Pay Yourself First” lifestyle and I’ve never stopped this behavior.

As time passed, and contributions continued, the nest egg slowly grew. I wasn’t directly thinking about it in terms of counting every penny, but I paid close attention to increasing contributions as my income grew. The snowball was slowly gaining size and momentum.

In my late 20’s or early 30s I met Gary Vaynerchuk in Las Vegas at a conference and it literally changed my life. The internet was in full bloom and I knew instantly the next frontier for me and my career would involve something in the digital media space. I already loved the marketing space and this next frontier was exciting!! I met a group of very young, but enthusiastic entrepreneurs and they too changed my perspective and life when I introduced them to the agency I was working at. A few months later they sold their business and we were off building a new team. It was some of the most “work” fun I’ve had in my life and I’m forever grateful for this lesson.

It Pays to OWN

After that, I figured out I was on the WRONG side of the deal. It was 100% my idea. My business plan. My introduction…but none of my money. I was working for someone who didn’t see my contributions to the enterprise the same way I did. It’s not their fault, but if I believed in myself change was needed. With a good deal of blind ambition and a little bit of ego, I leapt into the next chapter of my life. I began owning things, and by things I mean pieces of a business, or real estate, or other assets.

I re-read Rich Dad, Poor Dad and began thinking more in terms of creating multiple sources of income and operating in the (B-business) and (I-Investor) quadrants. That’s also when I created the FREEDOM DATE of 2027 (45 years old). I think I was 32 or 33 at the time and thought about the starry-eyed idea of financial freedom in my 40s. Was it a big idea? HELL YES it was. It wasn’t like I was wealthy in my early 30s. But I was gaining momentum and it wasn’t out of the question. So therefore, it was possible and I started to think about reverse engineering how to do it.

Well intentioned. Dead Wrong.

I think about my freedom fund, and freedom date much differently today. Although I’m still clinging on to the 2027 date, as I have documented and shared it so many places, I’m not going [peace out] and ride off into the sunset. This is why I say, [Well Intentioned. Dead Wrong]. The behaviors were correct, but the outcome shifted. Retirement is NOT the goal.

If we really wanted to retire today, I could. I could retire today!

How? Sell the house, and a car and a bunch of our stuff. Move into a trailer with minimal expenses and that’s it. Boom! Mission accomplished. < – – – – Doesn’t sound so great does it?

But if that’s the goal, why not do it?

This also would beg the question, “Now what?????”

Retirement by the end of 2027 isn’t the goal.

The goal is TIME affluence today!

Tim Ferriss talks about this extensively in his best-selling book, The Four Hour Workweek. Ferriss describes the “New Rich” (NR) as people who abandon the traditional “deferred-life plan” (work hard now to maybe enjoy life later) and instead design lifestyles that maximize freedom and fulfillment now.

The next chapter of my life and pursuit of time and location affluence looks like this. I’ll be working in a multitude of places and hopefully on a multitude of things. It could be at home. It could be the beach in Florida, the desert in Scottsdale, or a rented cabin on a lake in Northern Michigan for a week or two.

It looks like a couple golf trips a year and a couple great trips with my family to the mountains or to the beach. I’m thinking more and more about experiences and building a life story worth telling. All the while, staying fit and strong enough to attack life’s adventures with my kids (6 & 10). I don’t want to only exist to be their means of transportation…I want to be an active participant in their journey.

The lifestyle of working 40+ years in one place, and retiring in our 60s is nearly extinct. There is a newer and better path, if you choose to take it!

  • Traditional Path: School → Job → 40 Years → Retirement
  • New Rich Path: Skills → Leverage → Freedom → Now

Cheers to being in pursuit of the new rich lifestyle and living a life on your terms!

What does Ikigai Mean, and Why You Should Care??

I spent 45-60 mins listening to recent Tim Ferriss podcast with guest: Martha Beck. The resounding point I took away from my listen en route to a soccer game in frigid temps was this. Find Joy!

Pay close attention to the things, people, surroundings, events, activities that bring JOY! Follow them like the path of a wilderness tracker (which lead me to read the book: The Lion Tracker’s Guide to Life)

JOY in life is the goal. It’s not numerical. It’s not objective. Yet, we all have the skills to say, this “feels” right…or it doesn’t. Use these “feels” as a compass to draw you near, or steer you away from the path you find yourself on if it doesn’t bring JOY.

As luck would have it, I also stumbled across the Japanese word: Ikigai (from a LinkedIn Post). Shoutout to Matt Gray for this share, because I don’t know if I could’ve outlined my thoughts much better. And if “start a business” makes you feel uncomfortable, insert [find the career for you] in 2024! The same holds true.

Also on the Tim Ferriss show, the famous author Jim Collins, famously starting keeping track of his days in an incredibly simple scoring format of [-2, -1, 0, +1, or +2] days. Each day was catalogued with a simple note detailing what he was up to. What was he looking for? Where did it take him?

He was seeking JOY!: Jim knew he MUST spend 1,000 “creative hours” a year to find joy…to be happy.

We’re all on a path, but it doesn’t mean we need to stay there. Pay attention to the feels, and follow them wherever they may lead!!!

None is Profound, Because There is So Much

Last week I was flying back from Boston and a recent business trip. While doing so, it’s quite common for me to catch up on a podcast or audiobook.

I happened to be listening to The Tim Ferriss Show and a recent podcast with Morgan Housel. This was of interest to me as I just wrapped up reading his book: The Psychology of Money. I love Tim’s longer form conversations as they get much deeper into a person’s feelings and beliefs.

Later into the podcast, Morgan said something profound. So profound in fact, that I stopped, hit rewind and listened to it again as I transcribed the thoughts into my notebook. Then I rewound again to ensure I heard it right!

What did he say?

He said, “None of it is profound, because there is soooooo much of it.” Now what was he talking about? Without me telling you directly, I decided to think about what could be on this list…and it’s rather long.

  • The News. It used to be once a day. Now with cable news it’s 24/7 and delivers the value of empty calories. Morgan asks, how profound would the news be if it was 1x per year? Rather meaningful right?
  • Luxury. If you think about it, luxury in America is all around us, but we’re so spoiled we don’t see it.
  • Rest/Relaxation. The goal isn’t to rest 24/7, although some think it is. Rest and relaxation are to be earned to be appreciated. A life without struggle isn’t worth living.
  • True Connection – Today it’s easier to connect with someone across the world than it’s ever been. And yet, true connection in society is more distant than it’s ever been.
  • Christmas Gifts – Yes, it’s that time of year to bless those around us with gifts. But do so with dozens, and they lose meaning. Chose wisely.
  • Information. There’s never been more information available. We don’t have an information problem. We have a discernment and action problem. When all information is important, we become paralyzed in execution.
  • False Beauty. Open your phone and you can find millions of photos perfectly posed and manicured for distribution and “likability”. Shredded men. Bikini clad babes. Everyone with a phone is a model.

More for the sake of more, leads us down a dangerous path. One I know I can be guilty of. Like a rich kid with infinite resources and a cocaine habit. Every hit, more unfulfilling than the last…but the chase must go on!

Where does this take us?

For me, it’s a reminder to do my annual retreat into the book Essentialism. Less but better. Fewer choices, well-executed create real value and meaning. Rid the mind of more for the sake of more, and instead be in a search for impact and vitality.

Intercepting the Signal

I’m going to make the assumption I’m like most of you, and I spend a fair amount of time on my phone. I’m digitally connected across many channels, all doing their very best to steal away my attention, and at the same time, sell my attention to advertisers.

In the last week or two I’ve been tempted with the following ads. All are brands I like, and some I devour. All are reasonable purchases I could make, almost in an instant. Here are a few examples:

  • Travis Matthew – 40% off Sale. Sounds like a helluva deal on essentially everything in my wardrobe. Almost seems too good to pass up.
  • Nike – Back to School Savings. Again, I’m a sucker for fresh pair of sneakers, so browse, browse away. New Jordans, Air Maxes, or running shoes. Sure! Golf Jordans?? Double check!!!
  • BYLT Basics – I love their t-shirts as they really fit a slender fella like me well. What colors could I add to the collection? Everyone needs a good t-shirt or two, or two more
  • Vuori Clothing – Haven’t purchased a single item just yet…but I’ve browsed about 100+
  • Rhoback – give me all the golf polos please and thank you! While you’re at it, throw in a few of those buttery soft hoodies too.
  • Wolf and Shepard – Again, I’m a sucker for shoes and I could easily see a pair of these in my closet. Equal parts sport and style. Just up my alley.
  • Ledbury – Best dress shirts I’ve ever owned. Period. And I’ve probably got 10 of them. Get yourself one. “Slim Fit” if you’re built like me.
  • Target – I don’t even know what I was looking at other than maybe some new kitchenware (sexy I know), but who can’t drop a quick hundo at Target?!?!?

At some point amongst my scrolling, a wave of clarity came over me and I zapped out of the fog. It was almost like a cool breeze you feel in the fall when you realize the temps have turned from a warm Southern breeze, to a cool North wind. What the hell was I looking for?

Let me say this again. What was I looking for?

I feel very comfortable saying this. I could easily purchase any one of the brands noted above, or even spend $1,000 on a digital shopping cart full of “new gear” today. It won’t change my life. I’ve thought of buying a Rolex numerous times to reward myself for a sense of accomplishment and as a symbol for achievement. Will it make me happier? No. Does it tell time better than my Apple Watch? No. ~Side note, pretty powerful brand story for me to make the achievement association with a watch. Quite fascinating really!!

Spending $100 or $1,000 or $10,000 is incredibly unlikely to make me happier. It won’t change my life. It won’t elevate my position with my family, it won’t make new friends or make the current ones I have like me more.

Disrupt the Comfort Channel

Fifteen years ago I lived by myself in downtown Chicago. On weekend strolls, I spent a great deal of time walking in and out of stores on the magnificent mile. Every notable brand wasn’t only available, it was at my fingertips. Young and ambitious to a fault, I would often go on ‘lifestyle seeking expeditions’ for the person I was striving to become. What did the wealthy wear? What did they drive? Where did they live? Where were they eating? It was all very tempting to the senses.

What I was able to learn on these walks, was 99% of the time, I was able to intercept the need for comfort or status and I bought NOTHING. I was able to go through the entire cycle of imagining, finding an item, maybe even trying it on in a dressing room or touring an apartment, and then asking myself the most notable question anyone can ask…

Do I really need this?

I’m not a monk. I want to drive a Ferrari, eat filet mignon and play Pebble Beach.

I’m not holier than thou and I’m a “consumer” in every since of the word, living in a capitalist country with sizable marketing budgets available to grasp my attention. What a beauty to be free right?!?! That said, I can intercept the signal and still appreciate living in a nice house and driving a nice car. Take them away tomorrow, I’m still who I am.

Who owns who?

Do we own the things around us, or do our things or the pursuit of things own us? I will buy more Jordan sneakers. Someday I may purchase that Rolex. But I won’t associate a false level of happiness to such a meaningless thing no one will care five, or especially 100 years from now.

“How good it is when you have roast meat or suchlike foods before you, to impress on your mind that this is the dead body of a fish, this is the dead body of a bird or pig; and again, that the Falerian wine is the mere juice of grapes, and your purple edged robe simply the hair of a sheep soaked in shell-fish blood! This should be your practice throughout all your life: when things have such a plausible appearance, show them naked, see their shoddiness, strip away their own boastful account of themselves. Vanity is the greatest seducer of reason: when you are most convinced that your work is important, that is when you are most under its spell.”

Marcus Aurelius

Satisfaction (Haves/Wants)

For a thoughtful listen on the topic of happiness and goals, I highly recommend a listen to Arthur C. Brooks on the Tim Ferriss show(YouTube). Here is the podcast link as well.

The betterhelp Response – Overwhelming

The outpouring of responses from my latest post was intense in the best of ways. I had a very strong suspicion there were many others out there like me, experiencing the same [bottled up] feelings I had two years ago. What I didn’t know, is I’d hear from so many of you in droves. You are brave for reaching out and trusting in me to have the conversation!

THANK YOU!

In case you missed it, this is the post which sparked overwhelming response: My Journey with betterhelp.

I received this message from a friend I haven’t heard from in some time. I was instantly moved and felt connected. Here is a selection,

“Either way, thanks for posting that and in a weird way its a relief to know that I am not the only one going through it, but I also don’t like seeing people go through it either.”

I received DOZENS of messages like these

Lets be honest. I don’t have the reach of internet sensations: Tim Ferriss, or Rich Roll, or Brene Brown. I figured I’d receive a text and email or two from the post (because I almost always do), but the responses came pouring in and they came in almost immediately. In my nearly 10 years of blogging and sharing my perspective, I’ve NEVER gotten the feedback like I did here. Nor have I felt the instant gratitude to start conversations with people I connected with throughout my life.

I decided to anonymize those who sent feedback to show you what I already believed to be true. Many men are walking a similar journey and had similar stigma around getting help. Some have a history of struggle. Some are in it right now. But all have found a way to seek guidance or hear another voice…besides the voice in their head. If you reached out to me, here is a snippet of what your peers had to say! They appreciate you without even knowing it!

A Friend, an athlete, a great Dad

I read your post regarding therapy. I commend you for doing that, it’s not an easy thing to do much less post about it on your social media. I have been on again/ off again with therapy/ meds for anxiety and depression. A lot of the causes resonated with me because those are some of the same things that reared their ugly head when I was going through it/ still going through it. Either way, thanks for posting that and in a weird way its a relief to know that I am not the only one going through it, but I also don’t like seeing people go through it either. I am glad you got out of therapy what you did and are on the other side of it. I am still working through it, but therapy has helped.

A friend, a peer, a great Dad

Good post brother! I’ve met with Aaron Kampman quarterly for the last several years. https://www.thealignprocess.com/aaron-kampman From a mental health standpoint, it is freeing. For me, weight lifts off my shoulders after each session.

A Business Peer

Loved your post Zac. Thank you for your honesty and the courage to put yourself out there for others who may be feeling similarly or the same. I think many of us were/are in a similar boat, but as men, we typically are the last ones to seek out self-care, especially when we have others to care for who come first (wife/partner, child, parents, etc.) I know that’s the challenge I struggle with daily.

A friend, and a rebuilding story

Great post tonight! It hit home for me. It took going through a divorce, therapy, and a lot of self-reflection to get me back to my true self. The toughen up and push through it mentally doesn’t work, and it really just fuels anxiety to the point of changing who you really are. Being vulnerable is where it is at! Thanks for sharing!

A successful business associate, peer and Dad

I’m reaching out because I wanted to let you know that I saw your post about your journey with betterhelp, and I wanted to say THANK YOU for posting that! I’ve been struggling with certain things as well, predominantly professionally, and that post caught me at the exact right time!

A friend, business associate, and great Dad

Love the blog. Thanks for sharing. One of my favorite quotes…Calmness of mind is one of the beautiful jewels of wisdom. It is the result of long and patient effort in self-control. Its presence is an indication of ripened experience, and of a more than ordinary knowledge of the laws and operations of thought. ~James Allen, As a Man Thinketh

As I was sweating through a Peloton ride this morning, my session ended with Emma Lovewell saying this,

When we show up for ourselves, we have the ability to show up as our best-self for others around us

Reconnecting to THE PATH

Last week I was in Chicago for a host of meetings with clients, a Holiday Extravaganza and a Basis Holiday party. By the way, I get the “Holiday” thing, I’m just not used to it. I want to say Christmas Party and it isn’t because I want to offend anyone.

Anyway as I stray from the path of this post, my travels encompassed a few days of eating out, coffee, lunches, cocktails, and a couple late nights (add karaoke). All this sent me traveling back home feeling puffy (inflamed) and needing a good night of sleep. For me, this is a BIG DEAL!

Coincidentally, I stumbled upon this YouTube Video from Jocko Willink with guest Tim Ferriss. Please watch.

“Never Stray from The Way” – from Miyamoto Musashi.

It is the path of discipline and discomfort, but it is the RIGHT path.

Get on the Path. Stay on the Path

You might be asking, what was really different from last week’s travels to this week? I’ll tell you.

  • DIET – I follow a pretty regimented diet. I won’t say entirely strict, but my time at home almost always includes at least one smoothie a day (Purple Smoothie for breakfast), and most days two smoothies. It’s a simple and efficient way for me to consume a ton of fruits and vegetables while maintaining a good diet.
  • EXERCISE – My current rhythm calls for 5-6 days of working out a week. In Chicago I was as effective as the Buffalo Bills in the Super Bowl. (0-3). Zero Peloton rides. Zero push ups/pull ups. Zero runs.
  • MEDITATE – I try and hit at least 1x per day at home. Some days I hit two. When I was traveling I also couldn’t get off zero.
  • SLEEP – It shouldn’t be a shock, but when the three key elements above are met, I sleep well. Not meeting usually I don’t get a restful night of sleep. Anecdotally, mix in a little alcohol and a late night Karaoke session and quality sleep isn’t likely to follow that recipe either.

The elements noted above are the north star guiding my compass to keep me progressing on the The Path. I find this similar to the work I’m doing while reading “The Warrior Book” by Garrett J. White and his Wake Up Warrior Movement. Garrett’s path for all warriors is to “have it all” by mastering: Body, Being, Balance and Business through a focused daily practice.

I know my Path. Following it is entirely about discipline.

Following The Path does three powerful things for me.

  1. It’s a Reset when I’ve strayed from the things that give me the most vitality (usually to a state of low energy)
  2. It generates tremendous momentum. Stacking days on the path leads to a vitality and vigor
  3. The Path = Freedom. I harken this to Jocko’s book: Discipline Equals Freedom.

This personal view also doesn’t account for those things that drive success in my business life or my role as a husband/father. But it does help me show up as the best version of myself.

My ask to any and all readers is to find your path. Be intentional with your efforts and time so you can deliver your best self to all other elements of your life.

This is just like the instructions a flight attendant gives you if/when oxygen masks are deployed during flight. PUT YOUR MASK ON FIRST!! If you can’t give yourself oxygen F-I-R-S-T, your ability to help others is irrelevant. The Path is our oxygen to help ourselves and others!

I’m fortunate to be “off” the next 11 days, and I look forward to owning my Path and catapulting myself into 2023.

~Merry Christmas All

Changing Views on Retirement

When I started out in my working career I’ve always thought very intentionally about retirement. You know, that mythical creature we’d all hope to reach by the ripe ole age of 65!! I might look something like the picture above (PS – Thx Snapchat Filter)

I began as most do, with an employer sponsored 401K and began socking away money for a day that “could be” 40+ years from when I started. Initial learnings of OPM (Other People’s Money) became apparent as my contribution was “matched” by my employer. I supplemented this work 401K plan with a ROTH IRA contribution. Post tax dollars invested for a similar “someday” but these dollars would not be taxed as they grew or when they would be redeemed. Decent start for someone early in their 20’s…or so I thought.

All that seemingly remained to accomplish my goal of retirement would be to:

  • Continue to grow earnings & investing with consistency over time
  • Reduce expenses and debt (this almost always makes sense)
  • Hope the market continued to grow as it had the last 90+ years
  • Don’t die…

Don’t Die?

Killer Strategy (no pun intended!). When saving for “Someday” the importance of don’t die took on a new light when I got into my 30’s and continued growing personal income. I began to question the ideals behind saving and investing (buy, hold, pray) during the best years of my life, so I could retire somewhere in Florida to ease my arthritis and work on my shuffleboard game in my 70’s at a measurably slower pace of life.

The goal isn’t to stash away money for 40-50 years so that some day when I’m 75 and have limited mobility I can be as free as a bird (from expenses). It takes too long!!! What if I wanted to retire 10 or even 20 years sooner? How could that happen?

Mindset Shift

Through an introduction of some terrific business friends, I read, listened to and re-listened to The 4-Hour Work Week, by Tim Ferriss. The “new rich” as he’d described saw retirement not as the end goal, but more a means of being throughout life. Scheduled “mini-retirements” were necessary to live life to the fullest now vs. saving it all for a future someday (the end). This began my learning journey of my 30’s.

Concepts like: Business Ownership, Monthly Cash Flow, Time Management and Target Monthly Income (TMI) became common place in my retirement planning while learning from the “new rich.”

The Rich Don’t Work for Money

I dove back into the classic Rich Dad Poor Dad and the classic teaching from Robert Kiyosaki. I started asking simple questions of the wealthy. How did they get there? What do they do? More importantly…what do they OWN?

Assets like a 401K, IRA, or Roth IRA weren’t accessible until 59 1/2 years old (without substantial early withdrawal penalty) and they’re subject to high tax. As I grew in my knowledge, I also became more aware of taxes on the impact of wealth creation and wealth preservation. Would taxes likely be higher 30 years from now….I’d venture a strong HELL YEAH, at this one!

I’m an incredibly visual person and so at 38I drafted this visual to unlock the answer to the question,

“What would it take to retire at 45?”

What would it take to require at 45?

Pretty simple answer. Produce monthly cash flow from investments that exceeds > current expenses. Period. End of story. Invest in assets which produce cash flow. [From: Rich Dad Poor Dad]

There’s a critically important point to make here. I’m 99% sure I won’t retire at 45 to a john boat, weekly fishing expeditions, morning coffee with the boys, and afternoon golf (daily). But, that doesn’t sound too shabby does it?

Back in 2013 I started what I call “Dream Bucket 2027” which is my plan to freedom at 45 years old. I sometimes interchangeably call this mission the “Freedom Fund” as I’m talking about it and investing in assets.

Familiar with the F.I.R.E. Movement?

Financial Independence Retire Early. If you’re not familiar with Mr. Money Mustache, this would be a good side track for you and another POV on early retirement if that’s the mission you’re on. His “mustachian” philosophy is that of aggressive saving and passive index fund investment and aggressively limiting and/or eliminating expenses for financial freedom. Different path, but similar destination in mind.

Where do we go from here?

Today I continue investing in cash flowing assets (primarily real estate) and I feel well positioned given the recent explosion of inflation. I’m also doing a great deal of learning about TAXES and how the wealthy navigate this space (legally)to keep more of what they earn. If you’re wondering why the wealthy don’t pay taxes, consult the IRS Tax code. The tax code is simply a series of “incentives” from the government. The wealthy understand how to use the code. Tom Wheelwright does a terrific job with his TAX FREE WEALTH books and content on this subject.

Nothing Happens without Income Growth

I’m certain there are differing opinions here, but I’ll make this very simple. The first step to any retirement or freedom journey is to MASSIVELY increase your income. A person can live very comfortably and with large steps forward with their income many options will become available. I recommend following Grant Cardone for income explosion inspiration and concepts. I’ve read a few of his books and they’ve been helpful on my journey.

As I move from my 30s to my 40s in 2022, I look back at all the learning I had in my 30’s and how different it was from the learnings of my 20’s. I’m looking forward to further mindset shifts in my journey and I look forward to updating the readers on my DREAM BUCKET journey.

Purple Power Smoothie Recipe

This “go-to” smoothie is nearly a daily occurrence for me! Tom Brady has a similar blend for his favorite TB12 Blueberry smoothie recipe.

My son calls it, “The Purple Power Smoothie” and it’s a staple in the Keeney house usually 4-5 days a week for breakfast. After refining and testing my concoction, I thought it had a definite “Peanut Butter and Jelly” taste…which is A-OK by me!

When complete, this smoothie will be cool or cold, but not icy frozen and definitely smooth with a pleasing and vibrant purple appeal.

I grew up eating cold cereal most days of my adolescent and early adult life. My go-to was either Peanut Butter Capt’n Crunch or Honeycomb. By the way, if you’ve never mixed them…its the BOMB!

Over the years and as I get older I find my body reacts better to a little more balanced breakfast complete with more fruits/vegetables and protein (and less sugar!!!!). This balanced start also helps prevent me from the mid-late morning sugar crash!

This smoothie whips up in only a couple of minutes via our NutriBullet. A couple pours, a couple scoops and blend away! Tim Ferriss often asks guests on his podcast for their most valuable purchases under $100. For me, the Nutribullet has to be on the list…if not at the top. We’ve made hundreds of smoothies and it shows now signs of stopping soon. (I hope I didn’t just jinx it by writing that)

Ok, now to the punchline…the recipe. Please note I’m not the best measurer of ingredients. But the good news is, I’m an excellent estimator!

Purple Power Smoothie Ingredients (& estimates)

  • Frozen Blueberries (Hy-Vee Brand)- about a cup +/-
  • Almond Milk (Silk Almond Milk) pour to top of frozen blueberries
  • Peanut Butter (Creamy Jif)- a hefty/oversized scoop (tablespoon…I guess?). Be sure to lick off the excess!
  • Honey Greek Yogurt (Currently Chobani is my go to) – two hefty scoops plopped into the blender
  • Chocolate Protein Powder (I use MusclePharm’s Combat Chocolate Milk Protein Powder) Purchased from Amazon. One scoop = 25g protein. This by far is some of the best tasting protein powder I’ve used.
  • Spinach (purchased at local grocer)- a little less than a handful. Here are the health benefits of 1Cup of Spinach
  • Chia Seeds (I shake some in the blender…idk)- 7 Health Benefits of Chia Seeds
  • **Banana – Sometimes I’ll add a ripe or overly ripe banana.
  • **Avocado – Similar to a banana I may add in an avocado for healthy fats

I use the larger of the two NutriBullet containers for my daily smoothie. It’s enough to make a good sized portion for my son and I to enjoy (about 16-20oz total).

I’m neither a dietician or a nutrition expert, but here’s what I gather is in this bad boy.

This smoothie contains over 40g+ of protein. It’s packed with antioxidents, vitamins and minerals. The Spinach and Chia seeds are heart healthy and are sneaky ways to add in vegetables and nutrient dense foods.

The next time you spin your blender, give this recipe a try and let me know what you think of it.